IndiGo doubles down on 'fit‑for‑purpose' strategy as CEO defends December operational failures
IndiGo CEO Pieter Elbers framed a "fit‑for‑purpose" strategy that tailors products to trip length, while defending the airline after December's operational collapse. He said India’s market has already surged beyond pre‑COVID levels and short‑term disruptions won’t define the carrier’s long‑term trajectory.