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SkiftGordon Smith

Air France Unveils AF001 Fragrance for Multi-Sensory Branding

Air France has introduced its signature fragrance, AF001, in premium lounges at Charles de Gaulle Airport. This initiative is part of a strategic emphasis on multi-sensory branding to enhance the customer experience and differentiate its premium offering from competitors in the aviation market.

2025-01-14T09:40:36.802591-08:00

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