Artificial Intelligence & Autonomy News

SkiftMeghna Maharishi

Delta Air Lines Abandons AI-Driven Individual Fare Pricing After Lawmaker Backlash

Delta Air Lines has dropped plans to use artificial intelligence for personalized ticket pricing after criticism from US lawmakers and public concern. In a letter to senators, the carrier clarified that its AI tools optimize fares at the market level using anonymized data, not individual customer profiles.

2025-08-01T12:09:18.055403-07:00

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