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• Deutsche Lufthansa AG
Lufthansa Project FOX: new personalized long-haul “Premium Onboard Experience” rolls out May 6 across all four cabin classes
Starting May 6, Lufthansa will launch Project FOX, a fully revamped long-haul onboard service built under three principles and developed over two years. The updated “Premium Onboard Experience” introduces personalization and new dining options in all cabins, with changes to service elements and processes to reflect the rollout’s May 6 start date.