JetBlue reshapes cabin shopping ahead of BlueFirst: Main renames Core and fares get simpler, more comparable
JetBlue is overhauling how customers shop for flights by rolling out a simplified fare structure designed to make onboard experiences easier to compare. The airline will rename its traditional Core cabin to Main, offer basic fares in more cabins, and launch its new domestic first-class product, BlueFirst, fleetwide starting in late 2026.