SWISS has unveiled a redesigned long‑haul First and Business Class service for its new A350 fleet, introducing a reimagined dining concept — Business described as a “top restaurant experience” — plus new amenities, presentation and service sequencing ahead of the type’s entry into service.
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Briefing
SWISS’s product refresh is part of a wider push by carriers to upgrade premium cabins as a revenue driver; comparable moves include Lufthansa’s planned A380 overhaul and Delta’s A350 cabin reconfiguration (see Lufthansa A380 overhaul and Delta A350 reconfiguration).
The timing ties directly to SWISS’s A350 programme milestones — including the type’s maiden flight and the ‘Wanderlust’ reveal — indicating the carrier intends to launch the new onboard product concurrently with A350 entry into service (see SWISS A350 maiden flight and Wanderlust unveiling).
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SWISS Unveils Restaurant‑Inspired Dining for Long‑Haul First and Business Classes • thebulkheadseat.com
SWISS Upgrades Service In First And Business Class • Live and Let's Fly
Paddle Your Own Kanoo
• Mateusz Maszczynski
SWISS unveils renewed inflight service for Business and First Class • Aviation Business News